TRADE PROMOTION OPTIMIZATION

Build better plans faster

TRADE PROMOTION OPTIMIZATION SOFTWARE FEATURES

Artificial Intelligence-fueled optimization to drive true ROI

  • Promotion optimization

  • Integrated scenario planning

  • Insights & predictive analysis

TPO - promotion optimization

Promotion optimization

Increase your trade ROI with AI-driven, constraint-based optimization, with generative and iterative scenario planning.

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Integrated scenario planning

War-game scenarios including promotions, pricing and baseline impacts for an integrated view of plan optimization.

Post Event Analytics

Insights & predictive analysis

Access insights and predictive analytics that enable you to understand, manage, and optimize your trade spend.

Achieve your revenue goals with an integrated solution delivering actionable promotion plans

Learn more from our experts

How consumer goods companies use
CPGvision's Trade Promotion Optimization capabilities

Optimize spend with
real-world actionability

With CPGvision, you get true Trade Promotion Optimization that is both generative and constraint-based, suggesting promotions within set business guidelines to optimize trade spend and sales.

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Generate smarter and iterative plans with Artificial Intelligence

Enter and lock in the promotions you require and let the system complete the rest. Or even better: let AI generate your whole plan from scratch!

Side by side scenario planning

View the rolled-up impact on sales, trade spend, and profit of different scenarios to wargame strategies.

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Develop winning promotion plans with CPGvision’s Trade Promotion Optimization

CPGvision’s Trade Promotion Optimization system allows you to incorporate robust guardrails to ensure promotion plans meet both your company strategy and retail partner objectives.

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TPO RESOURCES

Explore our Trade Promotion Optimization related resources

Use artificial intelligence and machine learning to optimize your promotion plan.

Book a free consultation